
Increases your bottom line:
- Automatically tracks towel usage and theft.
- Reduces towel theft by approximately 90-100%.
- Provides ability to recoup cost of stolen towels.
- Provides ability to charge towel rental fees.
- Reduces labor hours required to manage towels.

Enhances member experience:
- Appeals to customers, especially high tech Millennials.
- Ensures clean towels are always available, with no staff assistance needed.
- Results in cleaner, more sanitary facilities, because guests return used towels to Towel Tracker.
- Enables fitness clubs to provide higher quality towels.

Streamlines towel management:
- Sends automated towel replenishment alerts to housekeeping staff.
- Provides automated towel inventory management.
- Provides real-time towel usage data analytics by date and member.
- Uses only 28.4 square feet of floor space, freeing up square footage used by multiple towel counters and tables.

Is eco-friendly:
- Reduces overall towel use by 30-40%, because guests take fewer towels when they know they’re being tracked. This in turn:
- Reduces towel laundering costs by 30-40%.
- Reduces amount of chemical detergents and natural resources used to launder towels.
- Reduces greenhouse gases emitted during towel laundering process.
TOWEL TRACKER CUSTOMER REVIEWS
Blink Fitness
Installed in 14 gyms
Avg.: 12,000-18,000 sq. feet
Genesys Athletic Club
225,000 square feet
6,600 members
Western Michigan University
240,000 square feet
23,914 students
Steel Fitness Premier
55,000 square feet
4,000 members
Riverside Health Fitness Center
70,000 square feet
3,000 members

Walker Ice and Fitness Center
60,000 square feet
2,000 members
Kettering University
85,000 square feet
2,500 students, staff, alumni

Towel Tracker in the news
ABC Affiliate WZZM-TV
Made in Michigan: The Towel Tracker
(A quick tour & demo of our system)
ABC Affiliate KGUN-TV
University of Arizona Unveils Rec. Center
Renovations, Including Towel Trackers
CBS Affiliate WNEM-TV
High Tech Towel Tracker Reduces
Towel Loss at Genesys Athletic Club
How the Towel Tracker Works
The Towel Tracker has two components: the Clean Towel Unit and the Towel Return Unit. Each is about the size of a vending machine. Enclosed in the Clean Towel Unit is a removable cart with approximately 300 towels club members can access. The Towel Return Unit contains a removable cart that collects used towels, eliminating them from sight.
Each towel is embedded with a washable RFID tag the size of a paperclip. This tag provides each towel with a unique identification number. Members access towels by swiping their membership card to open the door. Members then take the towels they want and close the door.
1. User swipes membership or guest ID card (reader options are available).
2. Member removes towels and Towel Tracker records which towels are assigned to member. The system tracks and reports towel usage and theft.
3. Returned towels are collected in one, easy-to-remove cart.

Data Analytics
Towel Tracker’s real-time, customized data analytics enable you to effortlessly manage towel usage and inventory. Examples of data analytics available include:
Overall number of towels checked out (blue bar) and towels missing (pink bar)
Towels checked out, returned, and missing for a specific room
Overall towel inventory with automatic reorder point
Audit showing towels returned and lost from external laundry service
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