Executive Team


Steven Molewyk
Founder and Chief Operating Officer

See “Our Story” for Steven’s biography.

Matthew Cheng
Chief Executive Officer

Matthew has been CEO of Towel Tracker since 2014. He spent the previous decade working as a Management Consultant Principal with A.T. Kearney Global Management consulting firm, where he specialized in financial and operational transformation consulting across the travel, consumer packaged goods, and aerospace industries. While at A.T. Kearney, he helped several iconic companies restructure pricing, reduce supply chain and general/administrative costs, and clarify the costs involved in serving different customer segments.

Matthew previously worked for General Motors, where he administered GM’s $8 billion annual capital budget. He also worked abroad in Shanghai GM’s Treasury department, where he developed funding requirements and business plans to expand GM’s footprint in Asia. Prior to these positions, Matthew worked as a Process Control Manager and Reliability Engineer at the Saturn automotive assembly plant in Wilmington, Delaware.

Matthew earned a masters degree in Finance and Business Administration from the University of Pennsylvania’s Wharton Graduate School of Business, as well as a bachelors degree in Mechanical Engineering from General Motors Institute (now Kettering University). Matthew is also on the Royal Aloha Vacation Club’s Board of Directors. He and his wife Renee have five children, and in his free time, Matt enjoys traveling, playing ice hockey, and spending time with his family.

Mike Pemberton
Customer Experience Manager

Mike brings over 25 years of customer service and sales experience to Towel Tracker.  He has worked in several industries including Automotive, Window & Door, Insurance, Solid Waste, and Security.

Mike is an avid outdoors person and enjoys adventure in many forms.  He’s an instructor with Fortune Bay Expedition Team and spends free time learning and teaching new outdoor skills.

Mike was born and raised in the Grand Rapids area.  He earned a bachelor’s degree in Business Management from Davenport University.  Mike and his wife Katie have two middle school aged children and enjoy their free time taking the path less traveled.